The Pale Cloud label has taken the girl’s fashion world by storm in the last couple of years, with its ancient Grecian style delivered for modern girls in silver, beige, charcoal and ginger tones.



At once glamourous and understated, the Pale Cloud girl dresses like a princess, but never in plastic pink.

Pale Cloud is Andromeda personified (and a favourite with celebrity offspring from the Jolie-Pitts to Suri Cruise!).

Created by Norwegian designer Marion Reynolds the first collection was launched in Autumn 2011. The brand comes from a life long love of fashion, with a toddler Marion insisting on wearing her favourite dresses even when playing in the forest.

The Autumn Winter 13/14 girls fashion collection includes some wonderful party dresses, like the Laleh, the Shilo (which is our choice for fluxling #1 in ginger!) and the lovely Nita and Neala. Outerwear includes capes and macs in beige with black trims. Delightful.

Pale Cloud is available at one of our favourite online boutiques, or see