Clarks shoes are famous for their kids styles. I think at least half of the kids in fluxlings no 1’s class are wearing Clarks shoes this term, with their attention grabbing presents hidden in heels and soles. But it’s October and we are moving away from the annual school shoe refit.

To address the coming of winter, Clarks are launching a style collection – the Clarks AW11 range for kids. The new range is more fashion trend oriented than some of the Clarks styles, whilst maintaining Clarks famous nurturing fits, putting the growth of a child’s foot first over fashion. Clarks shoes still – in these days of quick fixes – support the child’s foot development. And unlike many places you can buy kids shoes, still measure (very attentively I might add) your child’s feet to get the best fit.

Girls styles feature patents, metallics and suede high quilted boots with Gore Tex waterproofing. There are also party shoes in ballet fits and sporty dance pumps.

For the boys, it’s sports inspired shoes and boots tailor-made for the great outdoors. Soft suede and premium leathers are used in essential winter wear styles that include warm linings GORE-TEX® and Active Air technologies.  

For more information on Clarks new ranges visit www.clarks.co.uk.